Privacy Notice

Effective Date: 10 July 2025

1. Introduction

Vello Technologies Pty Ltd ("Vello", "we", "our", or "us") respects your privacy and is committed to protecting your personal information.

This Privacy Notice explains how we collect, use, disclose and protect information when you use our websites, mobile applications, and sports performance analysis services.

By using our services, you agree to the collection and use of information as described in this Privacy Notice.


2. Information We Collect

Depending on how you use our services, we may collect:

Personal Information

  • Name

  • Email address

  • Phone number (if provided)

  • Date of birth or age category (where required)

  • Account login information

  • Subscription and payment information (payments may be processed by third-party providers)

Sports Performance Data

Our services may collect and analyse information including:

  • Video recordings uploaded by you

  • Camera footage captured while using the application

  • Optical tracking data

  • Body pose estimation data

  • Movement and biomechanical measurements

  • Ball tracking data (where applicable)

  • Performance metrics generated by our analysis systems

  • Session history and progress over time

Technical Information

We may automatically collect:

  • Device type

  • Operating system

  • Browser type

  • IP address

  • App version

  • Crash reports

  • Diagnostic information

  • Usage analytics


3. How We Use Your Information

We use your information to:

  • Provide sports performance analysis

  • Generate performance metrics and feedback

  • Improve our computer vision and optical tracking technology

  • Deliver customer support

  • Maintain account security

  • Improve product functionality and reliability

  • Communicate important service updates

  • Meet legal and regulatory obligations

We only use personal information where there is a legitimate business purpose or where required by law.


4. Video Processing

Our products analyse videos and images using computer vision and artificial intelligence technologies.

Uploaded videos are processed to detect body movement, joint positions, object movement (such as sporting equipment or balls), and other performance-related metrics.

Unless otherwise stated, we do not use uploaded videos to identify individuals through facial recognition.


5. Artificial Intelligence

Our services may use artificial intelligence and machine learning models to analyse movement and generate performance insights.

Where anonymised or de-identified information is used to improve our systems, we take reasonable steps to ensure individuals cannot be readily identified.


6. Sharing Information

We do not sell personal information.

We may share information with:

  • Cloud hosting providers

  • Analytics providers

  • Payment processors

  • Customer support providers

  • Professional advisers

  • Government authorities where required by law

All third parties are expected to protect personal information appropriately.


7. Data Security

We implement reasonable technical and organisational measures to protect information, including:

  • Encryption in transit where appropriate

  • Access controls

  • Multi-factor authentication for administrative systems

  • Secure cloud infrastructure

  • Monitoring and logging

  • Regular security updates

  • Information security policies aligned with ISO/IEC 27001 principles

While we take reasonable precautions, no system can guarantee absolute security.


8. Data Retention

We retain personal information only for as long as necessary to:

  • Provide our services

  • Meet contractual obligations

  • Resolve disputes

  • Comply with legal obligations

Video uploads and analysis results may be deleted in accordance with our retention policies or upon request where legally permissible.


9. Your Rights

Depending on applicable laws, you may have the right to:

  • Access your personal information

  • Request correction of inaccurate information

  • Request deletion of your information (subject to legal obligations)

  • Withdraw consent where processing is based on consent

  • Request a copy of information we hold about you

Requests can be submitted using the contact details below.


10. Children's Privacy

Where our services are used by individuals under the age of 18, consent may be required from a parent or legal guardian where required by applicable law.

Parents or guardians may contact us regarding information relating to their child.


11. International Data Transfers

Our service providers may store or process information in Australia or other countries.

Where information is transferred internationally, we take reasonable steps to ensure appropriate safeguards are in place.


12. Cookies and Analytics

Our websites and applications may use cookies and similar technologies to:

  • Maintain user sessions

  • Improve website performance

  • Analyse service usage

  • Enhance user experience

Users can manage cookie preferences through their browser settings where applicable.


13. Changes to this Privacy Notice

We may update this Privacy Notice from time to time.

The latest version will always be available through our website or application.


14. Contact Us

If you have questions about this Privacy Notice or wish to exercise your privacy rights, please contact:

Vello Technologies Pty Ltd

Email: support@vello.vip

Website: www.vellotechnologies.com.au

We will respond to privacy enquiries within a reasonable timeframe.